Operational Support Metrics
Analytics you can trust, and a
strategy you can measure.
Now that’s OSM
What do we do at OSM?
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Get clarity from day one.
We set up Google Analytics 4 the right way — customized event tracking, conversion goals, and integrations tailored to your business. No fluff, just actionable insights from real user behavior. -
Your data, your way.
We build sleek, real-time dashboards in Looker Studio so you can visualize performance across platforms — from traffic sources to campaign ROI — all in one place. -
Smarter strategy starts here.
Whether it’s content generation, audience targeting, or trend analysis, we leverage AI tools to give you a competitive edge — faster decisions, better results, and more time to focus on growth. -
Analytics with accountability.
We don’t just set it and forget it. With monthly reports, performance reviews, and strategic calls, we help you stay on top of what’s working and where to pivot — all backed by metrics.
Why OSM?
Not just analytics. Actionable intelligence.
With over 10 years of hands-on digital marketing experience, OSM isn’t just another agency throwing numbers at you. We translate raw data into strategies that scale, whether you're a solopreneur, a growing brand, or an enterprise in need of clarity. Every insight is tied to impact. Every recommendation is backed by metrics. We don’t guess - We guide.
OSM Packages
Focus: Foundational tracking setup and maintenance
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GA4 tag implementation, including standard Google metrics.
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Includes tracking of native CTAs and forms on site
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Includes instructions on how to reliably set up your campaigns for success with UTM tracking
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Monthly email includes a summary of the top 3 metrics, and ensures your account is actively tracking with a health-check
Focus: Tracking + visualization for clear, actionable reporting that drives business decisions
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All items in the OSM Visibility package are included in this package, by default, in addition to other items listed below.
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Looker Studio Report including all essential KPIs, in addition to custom elements that the client would like to gain insight on.
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This package will use the power of AI to make analyze data and make strategic recommendations based on market trends
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Includes Heat-mapping integration, funnel-analysis insights, and rapid priority support on fixes.
Focus: Full-stack insights with artificial intelligence and strategic guidance
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All items in the OSM Analytics package are included in this package, by default, in addition to other items listed below.
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Custom branded dynamic Looker Studio report, allowing you to segment reporting on the fly, with easy access.
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With customized tracking, you will also be able to easily map traffic trends, view your top pages/referral sources, and conversion breakdowns.
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Includes the option to discuss metrics on a 20 minute monthly call, and define KPIs for future initaitives.